Simulated Market Test

Part I – Modeling consumer panel data

  1. The classical exponential growth
  2. The Fourt-Woodlock model
  3. The Parfitt & Collins model
  4. The “Depth-of-repeat” model

Part II – Estimating the parameters

  1. ASSESSOR
  2. BASES
  3. QUARTZ
  4. MARKET MIND
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Catégories: VI.C.I.
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